Five months into launching the label in Dhaka, Monokrome has introduced its latest collection at a new retail space , Jatra Mela. Jatra Mela is a multi-label space for local artists and designers in Bangladesh. The concept is to promote homegrown talent and encourage local entrepreneurship.
The studio remains in Baridhara DOHS for exclusive made-to-measure collections, and can be visited through appointments. By marking our presence in a more convenient location, Monokrome hopes to reach its customers looking to access its creations more easily. Monokrome’s new collection, Linearity, is geared towards women looking for comfort wear whether it is for office, casual settings or an evening out. There is a special section for women’s pants that are for custom orders only. Linearity introduces more sizes in the designs available as well as the option to order if a different size is required. Staying true to our process, we create for women of every shape and size.
Monokrome was conceived with the idea of bringing diversity to womenswear in Dhaka and introduce quality production and innovative designs from Bangladesh, globally. Our designs are inspired by comfort, innovation and an expression of individuality. We also take inspiration from menswear. With Linearity, we remain consistent with our concept of minimalism and challenge to work with a limited colour palette. Khadi is also another constant, which we try to incorporate into our designs innovatively.
Visit Jatra Mela to check out Linearity, now.